October 14, 2011

Australian fashion designers to watch out for

The 13th annual Perth Fashion Festival has just wrapped up and there are some exciting young designers emerging on the scene that we should keep our eyes on.

This year the week-long event ran runway shows in various locations around Perth including the West Australia Museum and the iconic GPO building. Several capsule shows also enabled young designers to get a stiletto heel in the fashion scene door, as well as new providing a platform for new models, makeup artists and other industry professionals to show their creative genius to the world.

Perth paparazzi had a field day with new celebrity mother Melanie Brown, aka Mel B of the Spice Girls, and her latest husband who sat on the front row. She is an A-lister over here thanks to her role as judge on X Factor Australia. But only two weeks after the birth of her third daughter, Madison, Scary Spice looked far from scary in her little black dress as she gave away her goodie bag cupcake – to me! (Apparently she didn’t “need” it and clearly I did. Bless.)

Magdalena Velevska

Perth Fashion Festival doesn’t lure the international names, and in fact clashes with the London and Paris fashion weeks, but Festival director Mariella Harvey-Hanrahan is thrilled that the event offers opportunities to up and coming Australian designers.

Here are her picks for who to watch out for in the fashion field:

While it was her first time at Perth Fashion Festival, Sydney-based Magdalena Velevska has already reached cult-like status with her tailored, structural blazers, simple urban dresses and androgynous trousers.

Her Spring Summer 11/12 collection features intricate detailing and a brilliant colour palette, all balanced with her signature clean, precise and skilled hand

Ange Lang

Ange Lang is about sophisticated prêt-a-porter eveningwear that fuses classic style with raw, edgy elegance. Clean lines and skilful tailoring, sleek silhouettes and luxe fabrications create an understated sexiness.

Catching the eye of stylists, celebrity and media, creator Ange Langton is gaining a loyal fan base.

Her Spring Summer 11/12 collection is emotionally driven, reflecting the difficulties of industry entry through the use of dark, sombre hues and fringed veils.

Alicia Sorgiovanni: On Tour

 

On Tour’s, Alicia Sorgiovanni, is from southern West Australia and showcased her casual and colourful designs, inspired by the relaxed country lifestyle she’s grown to adore.

She launched her fashion forward label in 2009.

 

Chrissie Catling: S2

S2 designer, Chrissie Catling, has been at Perth Fashion Festival in the past, but this year held her first stand-alone show. Her signature style is architecturally structured with lots of black.

She appeals to strong-minded women who want an individual look and are not slavish followers of fashion.

Chrissie’s passion for texture and form, paired with her unique fashion sensibility allows S2 collections to transcend seasons, irrespective of mainstream fashion trends. Expect bold, minimalist and splashes of colour.

 

Yeojin Bae

Korean-born Australian designer Yeojin Bae has gained a cult following for her stylish pieces distinct for their street glamour and innovative prints, subtle sex appeal and clever classicism.

You’ll see tailored jackets and luxurious fabrics that move from day into night with ease. Barney’s New York bought her entire 2007 range. She is also stocked in Harvey Nichols, Dubai and Matches, London.

Her collection features necklines decorated with mesh fabric and sequined pieces that hug the body in an array of sleek silks.

About Megan Singleton

Megan

Megan Singleton is a travel writer, blogger and radio correspondent. She's been gallivanting around the world telling stories for the last 16 years and has her suitcase always half packed (or half un-packed!) Follow along on Facebook or Twitter and sign up for monthly newsletters if you want to keep up with the journey!

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